(And Keep Your Property Earning Without the Hassle)
Every landlord dreams of that golden tenant — someone who pays rent on time, treats the property like their own, and sticks around long-term. Reliable tenants don’t just save you time and stress — they also help maximise your investment by reducing void periods and maintenance headaches.
But how do you actually attract those ideal tenants? Here are our top tips to help you do just that:
1. Present Your Property at Its Best
First impressions matter — especially in today’s competitive rental market. Tenants are quick to judge, and a clean, well-maintained home will always appeal more than one that feels unloved.
✔️ Freshen up walls with neutral tones
✔️ Ensure all fixtures and fittings are in good working order
✔️ Keep the garden tidy (if there is one)
✔️ Consider a professional clean before marketing
It’s not about luxury — it’s about care. A property that looks cared for often attracts tenants who will treat it the same way.
2. Know Your Ideal Tenant
Are you letting to young professionals? Families? Retirees? Tailoring your property and marketing to suit your ideal tenant helps attract those who are more likely to stay long-term.
For example:
- Families may prioritise nearby schools, storage, and gardens
- Professionals might want transport links and low-maintenance spaces
- Retirees may value quiet areas and ground-floor accessibility
3. Price It Right
Overpricing your rental can lead to longer void periods and attract short-term tenants who are more likely to move when something cheaper comes up.
Research similar properties in your area, or work with a local lettings expert (🙋 that’s us!) to ensure your rent is fair, competitive, and sustainable long-term.
4. Be Transparent from Day One
A reliable tenant values honesty and clarity. Be upfront about:
- Monthly rent and deposit
- Responsibilities for maintenance
- Length of tenancy
- Any rules (e.g. pets, smoking, etc.)
Clear communication reduces misunderstandings and builds trust — a key ingredient for long-term tenancies.
5. Use a Thorough Screening Process
Finding a reliable tenant starts with thorough referencing: ✔️ Employment and income checks
✔️ Previous landlord references
✔️ Credit history
You’re not just looking for someone who can pay — you want someone who will pay and treat your property with respect.
Not sure where to start? A professional letting agent (like us 👋) can handle this for you and help you avoid costly mistakes.
6. Offer a Great Landlord Experience
If you’re responsive, fair, and professional, tenants are more likely to stick around. Make it easy for them to report issues and be proactive with maintenance.
Happy tenants = longer tenancies = fewer voids = better returns. Simple!
Ready to Find Your Perfect Tenant?
At Kestrel Estates, we don’t just list your property and hope for the best — we help you attract, vet, and retain the kind of tenants that keep your investment stress-free and profitable.
📞 Get in touch today for a free rental appraisal or landlord advice.
